Today the CPL announced a major media partnership with MEDIAPRO. the partnership is a 10 year media deal that will give broadcasting rights to MEDIAPRO who plans on developing the CPL broadcasts through online streaming services.
For some people this will be seen as a disappointment because there is no actual TV deal in place. However, just to secure a broadcaster for 10 years will have a huge impact on the development of soccer in Canada. It gives Canadians online access to watch and follow their favourite CPL team from the comfort of their own home, developing interest in the league. More interest means more butts in seats at the games, helping grow the CPL into a viable and sustainable league.
MEDIAPRO is a leading media company when it comes to soccer worldwide, and their belief in the CPL is another step forward into developing the CPL into a league that will be known around the world, as well as help develop Canadian soccer players to make an impact on the world stage.
